Woodstock Blog

Frosty Goggles: The Après Ski Brew

Frosty Goggles blog.jpg

The definition of après ski is, according to the Oxford Dictionary, “The social activities and entertainment following a day's skiing,” which makes sense since the origin of the phrase is French and literally means “after skiing.”

The term goes way back to the 1800s, but it was in the 1920s that après ski became more of the tradition we know today. According to Skiing Heritage, when France hosted the Winter Olympics in 1924, “the French came up with ‘après ski’ to describe celebrating with fine food and drink the daily escape from hypothermia on the vaulting terrain above the resort.” It’s in just that spirit that the Woodstock Inn Brewery created Frosty Goggles, our apres ski sh-red pale ale that pairs nicely trailside, with your feet up, boots off.

"The Frosty Goggles red pale ale features a sweet malt body and light red color, but is highlighted by the citrusy herbal notes from Summit hops,” says Adam, one of our brewers. “A little sweet, citrusy, and with a smooth bitterness to balance it out, it's the perfect beer for unwinding after a day of winter fun."

Frosty Goggle is 5% ABV and 40 IBU. It’s a cross between a pale ale and red ale and pairs well with Mexican food, sliders, chili, soups and chowders – all just right after a satisfying day on the slopes. As author and avid skier Ernest Hemingway once said, “I would not have thought of eating a meal without drinking a beer.” Who are we to argue with that?

Frosty Goggle is available in bars and stores throughout New England in cans and on tap.

Want to learn more about our other signature brews? Click here

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